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Earthborn Holistic Primitive Felineis formulated to provide total wellness for both cats and kittens.Cats are true carnivores and so theycrave protein from high-quality sources like turkey, chicken, herring, salmon and whitefish. Earthborn Holistic Primitive Feline is formulated to provide this high-protein nutrition with a taste your cat will love. Along with protein, there's a healthy mix of vegetables and fruits, which contain antioxidants important for everyday optimal health. Vitamins and minerals help support your cat's immune system. This grain and gluten-free diet is a healthy alternative and is sure to be one your cat will enjoy.

Primitive Felineis 100% guaranteed for taste and nutrition.

  • Formulated without grain or gluten,this special formula is ideal as a high-protein, grain-free alternative diet.

  • Quality protein sources,such as turkey meal, chicken meal, herring meal, salmon meal and whitefish meal, aid in building and maintaining your cat’s muscle.

     

  • Proper levels of calcium and phosphoroushelp ensure that your cat or kitten gets the right mineral balance to build and maintain strong teeth and bones.

  • A strong immune systemis supported through a powerful blend of antioxidant nutrients, like Vitamin E and Vitamin C, along with wholesome vegetables & fruits such as peas, apples, blueberries, carrots, spinach and cranberries.

  • Omega-6 and Omega-3 fatty acidsare vital for a cat's immune and nervous systems, whilealsosupporting healthy skin and coat.

  • Made with high-quality ingredients and processing technologies, Primitive Felineprovides excellent digestibility and nutrient absorption.

INGREDIENTS :

Turkey Meal, Chicken Meal, Peas, Chicken Fat (preserved with Mixed Tocopherols), Pea Starch, Pea Protein, Flaxseed, Natural Flavors, Pea Fiber, Dried Eggs, Pacific Whiting Meal, Dried Apples, Dried Blueberries, Dried Cranberries, Dried Carrots, Dried Spinach, Salt, Potassium Chloride, Choline Chloride, Taurine, L-Lysine, DL-Methionine, Calcium Sulfate, L-Carnitine, Beta-Carotene, Vitamin A Supplement, Vitamin D3Supplement, Vitamin E Supplement, Zinc Sulfate, Ferrous Sufate, Niacin, Folic Acid, Biotin, Manganese Sulfate, Copper Sulfate,Calcium Pantothenate, Thiamine Mononitrate, Pyridoxine Hydrochloride, Riboflavin Supplement, L-Ascorbyl-2-Polyphosphate (source of Vitamin C), Zinc Proteinate, Manganese Proteinate, Copper Proteinate, Calcium Iodate, Sodium Selenite, Vitamin B12Supplement, Yucca Schidigera Extract, Rosemary Extract, Dried Enterococcus Faecium Fermentation Product, Dried Lactobacillus Casei Fermentation Product, Dried Lactobacillus Acidophilus Fermentation Product.

FEEDING GUIDELINES :

Taking care of your cat's overall health starts by feeding him properly. We suggest using this chart as a guide.

  • Taking care of your cat's overall health starts by feeding him properly. We suggest using this chart as a guide.

  • Adjust amounts accordingly over time. Please remember these portions are averages and will vary according to age, activity, size and temperament of your cat.
  • When introducing Primitive Feline to your cat's diet, mix increasing amounts of Primitive Felinewith decreasing amounts of the current food over a one-week period.
  • During gestation and lactation, feed two to three times as much food as recommended in the Daily Feeding Guide for the weight of your adult cat.
  • Kittens start to eat solid foods at three to four weeks of age and should have free access to moistened food from this time until weaning (6 - 8 weeks).
  • Moistened food should be one part warm water with three parts Primitive Feline.
  • You may keep Primitive Felinebefore your kitten at all times; most kittens will satisfy their nutritional needs as their appetite dictates.
  • Have clean, fresh water available at all times.

GUARANTEED ANALYSIS :

Crude Protein, minimum 40.00%
Crude Fat, minimum 18.00%
Crude Fiber, maximum 3.00%
Moisture, maximum 10.00%
 
Calcium, minimum 1.20%
Phosphorus, minimum 1.00%
Magnesium, maximum 0.10%
Taurine, minimum 0.20%*
Vitamin E, minimum 300 IU/kg
Ascorbic Acid (Vitamin C), minimum 100 mg/kg*
Omega-6 Fatty Acids, minimum 3.40%*
Omega-3 Fatty Acids, minimum 0.80%*
*Not recognized as an essential nutrient by the AAFCO Cat Food Nutrient Profiles.

Calorie Content: (M.E. Calculated, as fed) 3,755 kcal/kg,395kcal/cup

Carbohydrates:18.5%

Earthborn Holistic Primitive Felineis formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for all life stages.

 

 

RM102.00
RM120.00

 

  • Wild Sea Catchis 100% guaranteed for taste and nutrition.

  • Grain & gluten-free,this special formula is ideal as a high-protein, grain-free alternative diet for cats and kittens.

  • Quality protein sources,such as salmon meal and herring meal,are rich in Omega fatty acids, are highlydigestible andaid in building and maintaining your cat’s muscle.

  • Balanced levels of calcium and phosphoroushelp ensure that your cat or kitten gets the right mineral balance to build and maintain strong teeth and bones.

  • Guaranteed levels of antioxidant nutrients, like Vitamin E and Vitamin C,blended with nutrient-rich vegetables and fruits such as peas, apples, blueberries, carrots, spinach and cranberries helpsupport the immune system.

  • Omega-6 and Omega-3 fatty acidsare vital for a cat's immune and nervous systems, whilealsosupporting healthy skin and coat.

  • Made with high-quality ingredients and processing technologies, Wild Sea Catchprovides excellent digestibility and nutrient absorption.

 

RM105.40
RM124.00
  • GoodBoy snacks are made from well selected ingredients.
  • Suitable for all life stage
  • Packed by clean and hygienic condition process to ensure that our product are safe for your beloved pets.
  • 100% Premium Quality
  • Made from Thailand
RM9.80
RM10.90
  • GoodBoy snacks are made from well selected ingredients.
  • Suitable for all life stage
  • Packed by clean and hygienic condition process to ensure that our product are safe for your beloved pets.
  • 100% Premium Quality
  • made in Thailand

 

RM9.80
RM10.90
  • The number 1 Vet-Recommended Dental Chew
  • Unique Texture Fights Plaque & Tartar
  • Clean teeth, fresh breath 
  • natural dog treats made with highly soluble ingredients that are easy to digest.
  • Give your dog the mouth-wowing treat that helps promote oral health

 

RM79.20
RM88.00

Skin and Coat Support

Is your dog afraid of minty tastes? If he/ she is, fret not, our Happi Doggy® Fennel Grass and Honey™ Dental Chew Plus will definitely be a hit with your dog!

Features:

-Freshens breath by minimizing belching and provides antibacterial support for their mouth
-Keeps coats shiny and assists in wound healing
-Repels against fleas and ticks

Ingredients:

Tapioca starch, Powdered cellulose, Pea flour, Glycerin, Apple fiber, Sodium caseinate, Lactobacillus acidophilus, Calcium citrate, Sodium hexametaphosphate, Lecithin, Honey, Fennel grass extract, Perilla extract, Prebiotics, Yeast cell wall polysaccharide, Tartrazine, Eucalyptus Oil

RM17.10
RM19.00
  • Freshens breath by minimizing belching and provides antibacterial support for their mouth
  • Keeps coats shiny and assists in wound healing
  • Repels against fleas and ticks

 

RM17.10
RM19.00

DENTAL CHEW ZEST

Enriched with our Active Plus and 6 unique Fruity flavours to choose from, our Happi Doggy Dental Chew Zest will do more than just provide oral care for your doggo.

The #1 Owners Recommended Dental Chew

Total body wellness starts from the mouth! Happi Doggy Dental Chews are proven to clean your canines’ teeth by preventingplaque buildupand removingtartar stains. Each bite presents pleasant surprises – be overwhelmed by the benefits that your dogs' will experience such as a fresher breath, stronger jaws and a lustrous furcoat.

Formulated as a daily treat, our Happi Doggy Dental Chews are:

-Fortified with Perilla and Eucalyptus Oil

-100% Meat Free

-100% Oat Free

-100% Corn Free

Apple

Apple 4inchApple 150g

Give your dog a tasty apple treat, packing in all the goodness of apples, minus the harmful seeds. Made with real apples, our Apple Dental Chews are an excellent source of Vitamins A, E, M and H while promoting healthy teeth and fresh breath.

  • Apple : Stimulates gums, increases saliva flow and reduce build up of cavity-causing bacteria
  • VitaminA, E, M and H
  • Omega 3 & 6 Essential Fatty Acids - Provide luscious skin and coat support
Ingredients

Tapioca starch, Powdered cellulose, Pea flour, Glycerin, Apple fiber, Sodium caseinate, Lactobacillus acidophilus, Calcium citrate, Sodium hexametaphosphate, Lecithin, Apple Powder, Perilla extract, Prebiotics, Yeast cell wall polysaccharide, carmine, Eucalyptus Oil

RM15.30
RM17.00

DENTAL CHEW ZEST

Enriched with our Active Plus and 6 unique Fruity flavours to choose from, our Happi Doggy Dental Chew Zest  will do more than just provide oral care for your doggo.

The #1 Owners Recommended Dental Chew

Total body wellness starts from the mouth! Happi Doggy Dental Chews are proven to clean your canines’ teeth by preventingplaque buildupand removingtartar stains. Each bite presents pleasant surprises – be overwhelmed by the benefits that your dogs' will experience such as a fresher breath, stronger jaws and a lustrous furcoat.

Formulated as a daily treat, our Happi Doggy Dental Chews are:

-Fortified with Perilla and Eucalyptus Oil

-100% Meat Free

-100% Oat Free

-100% Corn Free

Milk

If anyone in the family needs strong bones, it's definitely the family dog. Constantly running, jumping and performing tricks for humans ain't easy! Harnessing the qualities of fresh milk, our Milk Dental Chews are great for bones, teeth, and rejuvenate your dog's skin, making it young and healthy.

  • Milk : Beneficial for the development and maintenance of healthy teeth
  • Vitamin A, E, M and H
  • Omega 3 & 6

Ingredients

Tapioca starch, Powdered cellulose, Pea flour, Glycerin, Apple fiber, Sodium caseinate, Lactobacillus acidophilus, Calcium citrate, Sodium hexametaphosphate, Lecithin, Milk powder, Perilla extract, Prebiotics, Yeast cell wall polysaccharide, carmine, Titanium dioxide, Eucalyptus Oil

RM15.30
RM17.00

DENTAL CHEW ZEST

Enriched with ourActive Plus and 6 unique Fruity flavours to choose from, our Happi Doggy Dental ChewZest will do more than just provide oral care for your doggo.

The #1 Owners Recommended Dental Chew

Total body wellness starts from the mouth! Happi Doggy Dental Chews are proven to clean your canines’ teeth by preventingplaque buildupand removingtartar stains. Each bite presents pleasant surprises – be overwhelmed by the benefits that your dogs' will experience such as a fresher breath, stronger jaws and a lustrous furcoat.

Formulated as a daily treat, our Happi Doggy Dental Chews are:

-Fortified with Perilla and Eucalyptus Oil

-100% Meat Free

-100% Oat Free

-100% Corn Free

Mint

Squash even the "doggiest" breath with our Mint Dental Chews. Bursting with freshness and flavour, these delectable treats are loved by dogs big and small. What's more, mint is excellent for relieving stomach pains and nausea. So remember, the next time your dog has funky breath or stomach pains, simply reach for its dental chew!

  • Mint : Provides germicidal properties to freshen breath
  • Vitamin A, E, M and H
  • Omega 3 & 6

Ingredients

Tapioca starch, Powdered cellulose, Pea flour, Glycerin, Apple fiber, Sodium caseinate, Lactobacillus acidophilus, Calcium citrate, Sodium hexametaphosphate, Lecithin, Mint oil, Perilla extract, Prebiotics, Yeast cell wall polysaccharide, carmine, Chlorophyllin, Copper complex, Eucalyptus Oil

RM15.30
RM17.00
  • Yummy and fantastic for health, oranges provide many health benefits to our canine buddies. Now, all this goodness is packed into a healthy treat, your dog will love sinking its teeth into.
  • Rich in fiber and natural minerals, this treat helps to develop strong immune systems, improves blood circulation and eases chronic pain in arthritic canines.
  • Orange : Maintains collagen in their gums and is a rich source of Vitamin C
  • Vitamin A, E, M and H
  • Omega 3 & 6

 

 

 

 

RM15.30
RM17.00

Do you know that dogs has a sweet tooth like humans? Satisfy its cravings with our natural Strawberry Dental Chews. Made with real strawberries, these dental chews contain antioxidants that slow down the aging process and keep chronic doggy diseases at bay. Strawberries also contain a unique enzyme to keep teeth white and break down tartar. As an anti-inflammatory fruit with an excellent source of Vitamin C, choose Strawberry for a strong immune system!

  • Strawberries : Voted 3rd best food source to combat tooth decay and gum disease
  • Vitamin A, E, M and H
  • Omega 3 & 6
Ingredients

Tapioca starch, Powdered cellulose, Pea flour, Glycerin, Apple fiber, Sodium caseinate, Lactobacillus acidophilus, Calcium citrate, Sodium hexametaphosphate, Lecithin, Strawberry Powder, Perilla extract, Prebiotics, Yeast cell wall polysaccharide, Annatto extract, Eucalyptus Oil

RM15.30
RM17.00
  • With 5 animal proteins (meat, fish & offal)
  • Small biscuits for small dogs up to 10 kg
  • Gluten-free
  • Nutritious New Zealand mussels
RM178.60
RM188.00
  • With high-grade meat & offal from salmon and rabbit
  • Perfect for skin & coat
  • Even for sensitive dogs
  • Small biscuits for small dogs up to 10 kg
  • Complete food for all adult dogs up to 10 kg.
RM104.40
RM109.90
  • With 5 animal proteins (meat, fish & offal)
  • Small biscuits for small dogs up to 10 kg
  • Gluten-free
  • Nutritious New Zealand mussels
  • Complete food for all adult dogs up to 10 kg with normal energy requirements.
  • These days an oversupply of protein and fat is often the trigger for a variety of chronic illnesses in our dogs - especially when they are not getting enough exercise! Relief is provided by a balanced and not overly rich food, which meets the actual needs of an averagely active dog. Mini Adult contains 26% top quality highly-digestible proteins and an appropriate 14% fat with vital unsaturated Omega 3 and Omega 6 fatty acids from high-grade animal and plant sources. The special recipe with the unique Happy Dog Natural Life Concept® made from natural ingredients and supplemented with original New Zealand mussels is perfect for all adult dogs up to 10kg. e energy content of Mini Adult is matched to the natural desire for 2-3 hours exercise every day. If the recommended amount is given, it will prevent overfeeding and the resulting problems.

 

  • Composition : maize, poultry protein**, poultry fat, rice flour, potato protein*, salmon meal, fish meal, lamb protein*, sunflower oil, beet pulp (desugared)*, apple pomace* (0.6%), rapeseed oil, dried whole egg, sodium chloride, yeast*, potassium chloride, seaweed* (0.15%), linseed (0.15%), mussels* (0.02%), milk thistle, artichokes, dandelion, ginger, birch leaves, nettles, chamomile, coriander, rosemary, sage, liquorice root, thyme, yeast (extract)* (total dried herbs: 0.14%). (* dried; ** dried, partially hydrolysed) Metabolisable energy: 1560 KJ/100g; 3730 Kcal/kg

  • Analytical Constituents :crude protein 26%, crude fat 14%, crude fibre 3%, crude ash 6.5%, calcium 1.5%, phosphorus 1%, sodium 0.4%, omega 6 fatty acids 2.8%, omega 3 fatty acids 0.3%

  • Additives :vitamins/kg: vitamin A 12000 I.E., vitamin D3 1200 I.E., vitamin E 75 mg, vitamin B1 4 mg, vitamin B2 6 mg, vitamin B6 4 mg, biotine 575 mcg, calcium-D-pantothenate 10 mg, niacin 40 mg, vitamin B12 70 mcg, choline chloride 60 mg, antioxidants: high tocopherol extracts of natural origin. Trace elements/kg: iron 105 mg, copper 10 mg, zinc (zinc oxide 100 mg, zinc chelate of amino acids hydrate 25 mg,) 125 mg, manganese 25 mg, iodine 2 mg, selenium 0.15 mg

  • Feeding Information

Weight
 
Normal requirements
 
For increased energy requirements
1 kg   25 g   35 g
2 kg   45 g   50 g
3 kg   60 g   70 g
4 kg   75 g   85 g
5 kg   90 g   100 g
6 kg   100 g   120 g
8 kg   125 g   145 g
10 kg   150 g   170 g
RM99.75
RM105.00
  • With high-grade meat & offal from salmon and rabbit

  • Perfect for skin & coat

  • Nutritious New Zealand mussels

  • Even for sensitive dogs

  • Complete food for all adult dogs from 11kg with normal energy requirements.

RM271.60
RM285.90
  • Selected protein: meat & offal from lamb

  • Particularly stomach-intestine-friendly

  • Gluten-free

  • Even for sensitive dog

  • Complete food for all adult dogs from 11 kg with normal energy requirements.

  • Suitable for the careful feeding of sensitive dogs.

RM271.60
RM285.90
  • Health 'N Shine Extra Virgin Coconut Oil is a 100% pure
  • Create Shiny Coat
  • relieves itchy skin,
  • boosts immune system
  • cholesterol free, heals cuts & wounds
  • improves appetite & digestion
  • reduce bad breath & odour, heals & relieves arthritis & joints
  • Ingredients : 100% extra virgin organic coconut oil with no preservatives.
  • Feeding Guidelines : Feed daily on regular food for best results.
  • Below 5 kg 5x sprays 
  • Above 5 kg 10x sprays 
RM48.00
  • Our Formula Eliminates Unsightly Tear and Saliva Stains
  • Very effective in reducing tear and saliva stains
  • No Coloring
  • No Flavoring
  • No Preservative

 

RM99.00
RM110.00

 

  • Our Formula Eliminates Unsightly Tear and Saliva Stains
  • Very effective in reducing tear and saliva stains
  • No Coloring
  • No Flavoring
  • No Preservative

 

RM47.70
RM53.00
  • For Large breeds
  • Eases tangles and mats
  • Remove dead hairs from undercoat and topcoat
  • Fluffs up and beautifies the coat
  • Stimulates hair follicies to promote hair health and regrowth
  • Soft steel pins help effectively brush medium & long coats
  • Comb styles comes with anti-slip handle and can be used in wet
  • Product from Taiwan
RM31.40
RM34.90
  • For Medium to Large breeds
  • Eases tangles and mats
  • Remove dead hairs from undercoat and topcoat
  • Fluffs up and beautifies the coat
  • Stimulates hair follicies to promote hair health and regrowth
  • Soft steel pins help effectively brush medium & long coats
  • Comb styles comes with anti-slip handle and can be used in wet
  • Product from Taiwan
RM27.90
RM31.00
  • For small breeds
  • Eases tangles and mats
  • Remove dead hairs from undercoat and topcoat
  • Fluffs up and beautifies the coat
  • Stimulates hair follicies to promote hair health and regrowth
  • Soft steel pins help effectively brush medium & long coats
  • Comb styles comes with anti-slip handle and can be used in wet
RM24.75
RM27.50

 

  • Improves digestive and immune system
  • 7 individual packs for freshness and portioning.
RM28.70
RM31.90
  • Iskhan Allergy-Free is basically formulated with hydrolyzed ingredients for help in advanced prevention of dietary allergy relief.
  • It is included natural herbs for help in atopy and skin trouble. And it is balanced amino acid for help in both enhancing shiny coat, healthy skin and boosting immunity.
  • It is formulated with refined cellulose helps to activate intestinal beneficial bacteria and eliminate impurities for healthy intestine.
  • It is made out of digestible ingredients, it helps to minimize stool amount.

 

RM55.87
RM64.00
  • Iskhan Allergy-Free is basically formulated with hydrolyzed ingredients for help in advanced prevention of dietary allergy relief.
  • It is included natural herbs for help in atopy and skin trouble. And it is balanced amino acid for help in both enhancing shiny coat, healthy skin and boosting immunity.
  • It is formulated with refined cellulose helps to activate intestinal beneficial bacteria and eliminate impurities for healthy intestine.
  • It is made out of digestible ingredients, it helps to minimize stool amount.
RM240.95
RM276.00
  • Designed with non-grain ingredients to prevent allergy.
  • Added lg Y(Immunoglobulin York) and natural herbs (Tumeric, Thyme and Garlic) helps to improved your puppies immunity system.
  • Enriched probiotics and fructo-oligosaccharide activate intestinal beneficial bacteria for a healthier intestine and prevent diarrhea.
  • Contained DHA & EPA helps to develop brain and cardiovascular system.
  • Salmon oil and flaxseed gives your pet shinny and elactic coat.
  • For puppies between 4 months to 12 months old.
RM43.65
RM50.00
  • Iskhan Sensitive Salmon and Potato is designed for any dog who wants to improve/maintain their overall health with strong joint and cartilage and by having shiny/elastic skin and hair coat while avoiding food allergy.

 

RM52.38
RM60.00
  • Fresh salmon meat containing unsaturated fatty acids, omega 3 fatty acids and vitamins is used to maintain health of sensitive skin and coat.
  • Grain-free prescription to prevent allergic reactions from grains
  • Contains fortified glucosamine and cho
  • Probiotics and fructooligosaccharide activate intestinal beneficial bacteria to improve intestinal health.
  • Contains salmon oil and linseed to maintain lustrous and elastic coat
RM222.62
RM255.00
  • Plenty of omega fatty acid from salmon oil and flaxseed help to improve skin and hair coat.
  • Using Protease(Enzyme) for digestion of protein.
  • Semi moisture processing with fresh salmon as primary ingredients.
  • Enriched glucosamine and chondroitin help to reinforce joint and cartilage.
  • Enriched probiotics, chicory inulin and fructo oligosaccharide(Prebiotic).
RM55.87
RM64.00